Bravo Wellness | Communication Strategy
Roles:
• Communication Strategy
• Brand Strategy
• Visual Design
Talking about your health is scary — you never know what you have until you know you have it. Bravo Wellness works with organizations to create transparency around health and wellness through incentivized programs. This Communication Strategy consisted of planning and creating a drip campaign that shares clear information to empower their clients’ employees to take living a more healthy lifestyle into their own hands. No jargon, no bullshit, just the information you need.
Communication Strategy
Most people avoid conversations about health because of how serious the repercussions are. “Let’s Talk” is the strategy we created for Bravo Wellness to incentivize their clients’ employees to talk about health on a more regular basis and in a casual tone. To do this, means we need to help them develop good habits. The communication strategy is a timeline of all touch points and messages Bravo will distribute to help their clients’ employees think about health in a positive and approachable light.
